Real audiences, Real growth.
Activate first-party audiences anywhere using our powerful performance CDP!
Stay ahead of the curve with CustomerLabs
First-party data CDP
We’ve been voted as
#1 world's Most Innovative MarTech for 2023
winning over 11,000+ MarTech Companies.
In search of gold, don’t miss the diamond, 98% of the website visitors are anonymous user
Amidst the data privacy era, activating the 98% anonymous audience has hit a snag.
According to the Meta’s report, brands that collect and activate first-party data including anonymous audiences are “best-in-class”. Nike, Amazon, are the examples of these 2% best-in-class brands.
Brands that are part of the First-Party data revolution with CustomerLabs CDP
The only Patented CDP
50-100% higher match rate for
Anonymous audience activation
Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!
Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!
Out of 1.5 lakh total audience, Facebook matched
only 30-40% as inactive user data is deleted beyond
28 days for compliance and privacy reasons. With
first-party data collected using CustomerLabs,
our clients achieved an 80% match!
Get 2-3X custom audience match rate using first-party data
Out of 1.5 lakh total audience, Facebook matched only 30-40% as inactive user data is deleted beyond 28 days for compliance and privacy reasons. With first-party data collected using CustomerLabs, our clients achieved an 80% match!
Scale your MoFu retargeting campaigns to convert the anonymous users into purchasers
Out of 1.5 lakh total audience, Facebook matched only 30-40% as inactive user data is deleted beyond 28 days for compliance and privacy reasons. With first-party data collected using CustomerLabs, our clients achieved an 80% match!
Power your Advantage+ Shopping Campaigns with first-party audience
Ad algorithms are moving towards automation, AI and machine learning. Power them with the high-intent first-party audience to reap the benefits. Advantage+ Shopping Campaigns run by our clients have proven the influence of first-party data. The top funnel audience conversion rate is just 1.5% while the mid funnel audiences conversion rate is around 5%!
Increase the customer lifetime value using
first-party audience activation
Cross-sell and upsell your audience
You can create personalized audience segments for frequent shoppers with offers to increase customer lifetime value based on the purchase behavior.
Email activation for the cart abandoners and one time purchasers
70% of online shoppers abandon their carts, but activating tailored messaging across email, ads, and other channels for these users boosts conversion rates.
WhatsApp audience activation for hyper-personalization
Personalized behavioral targeting on WhatsApp based on view_content, added to cart, and purchase behaviors for increasing overall revenue.
Personalized audience activation based on the value
Retarget the higher AOV customers or high-value customers on multiple channels like email, whatsapp or ad platforms to increase the lifetime value of the customer.
CustomerLabs is our Facebook game-changer. It solved issues with the traditional pixel post iOS changes. With CustomerLabs, we’ve improved targeting, conversion tracking, and retargeting. Custom tracking for essential data insights. Don’t advertise on FB without it.
Tyler Archer , Chief Marketing Officer, SANESolution
Privacy! It’s not a choice, a commitment
GDPR, CCPA, and Other Regulations: Ensuring Compliance in Data Handling
Hashed data activation:
Sensitive user behavior:
Our Sentinel: Privacy tool empowers you with full control over the data you choose to share with other platforms, ensuring your operations adhere to the latest privacy standards.
Finally,
Your SaaS business
Deserves a CDP
Whether you choose us or not, having a CDP is essential. When you choose us, we will not be your vendor, but partner in your First-party data journey.
