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CDP: Friend or Foe? Let’s settle the score once and for all #UncensoredTalks

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There’s been a buzz around the martech space - If CDPs are becoming too expensive to handle. Composable CDP, Advertisers CDP, etc., popped up. Some even claimed to say “I have never seen an ROI-positive CDP”. Some say, “You do not need a CDP, GA4 is a CDP”. 

Marketing enthusiast who enjoys writing articles on a wide range of topics including Marketing, SaaS, Technology, Construction, Life lessons, Public Policy Nature, and Sustainability. Good at Public Policy analysis with a deeper understanding of societal issues and potential solutions. Also loves to volunteer & contribute to society in every possible way.

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