Implement meta conversions API under 30 minutes
Mitigate signal loss on Facebook by implementing Conversions API seamlessly via CustomerLabs CDP
Trusted by 1500+ brands across the world to track the complete user journey
Say cheese to performance: seamless CAPI setup, train ad algorithms, happy marketers
Send fbp, fbc, and other external IDs seamlessly.
Increase in EMQ = Improved Ad Performance
Train ad algorithm with high-quality audience signals by tracking conversion events accurately.
Go beyond conversions API - leverage first-party data
For maximum ad performance
Send most important offline data to meta without signal loss
- Send your offline data.
- Value-based customer sync to find value-based lookalike audience.
- Pro-tip: CustomerLabs CDP seamlessly syncs offline data through Conversions API to Meta.
Multiple interactions mapped to one profile and synced with meta
Stitcher helps you unify customer interactions and sync those users to Meta through Conversions API.
Increase event match quality with first-party data (offline and online data together)
- Sending more parameters helps Meta match users better.
- Better EMQ results in better ad campaign performance.
80% Custom audience match rate!!!
- Stitcher, our Identity resolution technology offers the industry-best match rates
- Go beyond the 28-day event data storage limitation of Facebook’s pixel using CustomerLabs CDP.
- While Meta Pixel was able to match only 30-40%, with CustomerLabs go beyond 80%
Scale your retargeting campaigns
With higher custom audience match rates, you can reach more audience and scale your campaigns beyond 28 days. This helps you reduce your CPP (cost per purchase) and deliver higher ROAS.
Enhance your ad performance with external IDs
Meta recommends sending external IDs for improved campaign performance.
- CustomerLabs assigns external IDs to every user
- Eliminate the need for managing PII
- Enhanced data privacy for the users while personalizing the ad experience.
Value based audience data to find high-value audience
- Assign value to your audience to subtly inform the ad algorithm about high-value users.
- Reduce your cost per result using value-based lookalike audience
- Increase LTV
First-party data makes its mark in meta ad campaigns
Increases your conversions by 4X times
Drive your Advantage+ Shopping Campaigns using first-party audience data as core signals to train the ad platform’s algorithms.
First-party audience-driven campaigns offer 3 to 5X times better conversion rates.
60% reduction in Cost Per Lead (CPL)
Using first-party data sent through Conversions API, our clients saw a 60% reduction in cost per lead.
Our customers see a 20% Incremental Revenue
Proper implementation of Conversions API resulted in Maximized ad performance, leading to an incremental revenue of 20% for our Clients.
What our customers say
about us
After implementing CustomerLabs we saw our match rate increase by 70% in a really short period of time. Because of this, we have so much more confidence in our attribution data and our targeting, which has increased our ROAS from ~13x to over 20x. “The CustomerLabs team is a great group to partner with and I couldn’t recommend their solution enough.”
CustomerLabs is our Facebook game-changer. It solved issues with the traditional pixel post iOS changes. With CustomerLabs, we’ve improved targeting, conversion tracking, and retargeting.
CustomerLabs transformed our data accuracy and ad campaign performance. Server-side event tracking, easy setup, and seamless integration with Facebook and Google Ads. 180-day persistent customer audiences.
Privacy It's not a choice,
a commitment
GDPR, CCPA, and other regulations: ensuring compliance in data handling
We prioritize your compliance with key regulations like GDPR and CCPA when managing your data.
Finally,
Your Business Deserves a CDP
When you choose us, we will not be your vendor, but partner in your first-party data journey.
