Breaking down Identity Resolution in Customer Data Platform (CDP)

By Vishnu Vankayala

On March 25, 2020

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Identity Resolution or ID Resolution enables marketers to consolidate the collected user information across disparate sources and delivers individual profiles to improve marketing effectiveness.

Vishnu Vankayala

CEO of CustomerLabs, Building next-generation tools for Digital Marketers. Moving ahead into the future of marketing, he realizes first-party data ops is necessary and is building technology to help marketers to make the experience with first-party data ops seamless! Being a founder and business leader, Vishnu talks about #cdp, #martech, #firstpartydata, #firstpartydataops, and #customerdataplatform

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Breaking down Identity Resolution in Customer Data Platform (CDP)

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