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Track & Identify Anonymous Website Visitors & Convert them Into Customers

By Vishnu Vankayala

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On February 22, 2024

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Topics We covered

Every day, thousands of people land on your website, browse through, and leave without providing any information. These people are called anonymous website visitors. They might have come from your marketing emails, organic search, social media, paid ads, and all your other top-of-the-funnel campaigns.

Frequently Asked Questions (FAQs)

First-party data is the first-hand information that a business collects directly from its own customers. It is the information provided by the customer consensually, which is further used for their personalized engagement.
The custom audience match rate is the number of customers that match the target audience in the database of either Meta or Google.
avatar image Vishnu Vankayala

CEO of CustomerLabs, Building next-generation tools for Digital Marketers. Moving ahead into the future of marketing, he realizes first-party data ops is necessary and is building technology to help marketers to make the experience with first-party data ops seamless! Being a founder and business leader, Vishnu talks about #cdp, #martech, #firstpartydata, #firstpartydataops, and #customerdataplatform

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  • Vishnu Vankayala

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