Facebook is just an advertising tool Not your customer data host

By Vishnu Vankayala

On January 5, 2022

Go to Section

So far, we marketers enjoy using Facebook services that hold our customer data, their behavioral data, etc. Based on the data within our Facebook account, we planned our ad campaigns, marketing funnels, retargeting strategies, etc, and made the desired sales.

Vishnu Vankayala

CEO of CustomerLabs, Building next-generation tools for Digital Marketers. Moving ahead into the future of marketing, he realizes first-party data ops is necessary and is building technology to help marketers to make the experience with first-party data ops seamless! Being a founder and business leader, Vishnu talks about #cdp, #martech, #firstpartydata, #firstpartydataops, and #customerdataplatform

The latest news, perspectives, and insights from CustomerLabs

Facebook is just an advertising tool Not your customer data host

Get started with CustomerLabs CDP

CustomerLabs

Schedule a 1-1 Demo

Sources

Unify martech stack

Identity resolution

360° user view

Audience Builder

Targeted User Segments

Destinations

Track website events

Audience Activation

Send data to marketing tools

Google Offline conversions tracking

Create offline conversion data on Google ads

Conversions API

Take control of your data with CAPI

Saas

Increase product metrics with a unified martech stack​

Ecommerce​

Unified data to boost ecommerce growth​

B2B​

Engage your customers across the funnel with a unified martech stack​

Agency​

Scale your customers quickly with the right data​

Playbooks

Pricing

Blog

Latest trends and best practices

Integrations​

Connect CDP with all your marketing tools

Webinar

Events you don’t want to miss

Case study

See our client’s success stories

Docs

Events you don’t want to miss

Developers

Lorem ipsum dolor sit amet,consectetur

Careers

Lorem ipsum dolor sit amet,consectetur

Community

What's new

Log in

Ecommerce

B2B

Saas

Agency